The B2B model often contains a great deal of B2C substance. Which means we have twice the incentive to deliver first-class services!

Photo: Max Lautenschläger
Photo: Max Lautenschläger

Dear readers, we recently unveiled our new network structure for pan-European land-based transportation – and within the same framework we also presented two new general cargo or system freight products that are standardized across the entire continent. At the heart of all the considerations that led to this launch was the question: how can we transport our customers’ goods across borders even more reliably? And I think we have come up with some very good answers.


Something that is easily overlooked in the context of such transport arrangements is this: whenever we are working on behalf of our customers, we frequently do so automatically on behalf of the customer at home as well. The car parts that we load into our trucks and drive to the manufacturer’s production facility on behalf of the supplier benefit not only our immediate customer, but also the buyer of the brand-new car who is waiting at the very end of the supply chain. Why do I emphasize what in a way amounts to a doubling up in terms of customer orientation? Because for us it doubles the imperative to really deliver the parts just in time.


In this way we can see that all too often the classic business-to-business model contains any amount of business-to-consumer aspects. You will encounter a particularly striking example of this in the current issue of “logistics NewsFeed”: our contract logistics services in Brisbane, Australia, are designed not only to perform to the satisfaction of our customer Officeworks – we also want to satisfy their customers who often would like to have their online orders delivered the same day. Reason enough for both our white-collar and blue-collar workers to put their heart and soul into it!


Kind regards,

Jochen Thewes 

Chairman of the Board of Management at Schenker AG